Salesforce Engagement Success Story: Empowering an Upper Midmarket Manufacturing Company with Optimal Salesforce Contract Renewal

At The Negotiator Guru, we recently had the privilege of working with an upper midmarket manufacturing company to navigate their Salesforce contract renewal process. Our client had two primary objectives: to validate the competitiveness of their rates and to optimize their license footprint based on their actual platform utilization. Through our strategic approach, we achieved outstanding results, securing cost savings of $573,000 and cost avoidance of $952,000 within the first year alone.
Our Approach
To ensure a successful engagement, we applied our trusted 4-step IT Software Negotiation Process, tailored specifically to address the unique needs of the manufacturing industry:
Step 1) Discovery
We conducted interviews with key stakeholders within the client's organization to gain comprehensive insights into their historical utilization of Salesforce. By understanding how they had leveraged the platform in previous years, we were able to uncover valuable opportunities for improvement.
Step 2) Strategy
Recognizing the importance of aligning with the client's global business requirements, we facilitated an internal workshop. This collaborative session served as a platform to identify and gain consensus on the client's specific needs, ultimately creating a forward-thinking conceptual roadmap that would guide our negotiation strategy.
Step 3) Negotiate
Armed with a deep understanding of the client's Salesforce utilization and their strategic roadmap, we conducted thorough rate benchmarking. This analysis allowed us to accurately assess the competitiveness of their rates and advise the client on the potential for cost savings. Through effective negotiation techniques, we successfully secured a contract that was both right-sized and right-priced for their evolving needs.
The Remarkable Results
Our engagement delivered remarkable outcomes for the client. Within the first year alone, they realized substantial cost savings of $573,000 and achieved cost avoidance of $952,000. Beyond the financial gains, our collaboration empowered the client with a significant technology uplift. By optimizing their Salesforce contract and aligning it with their specific requirements, we ensured that they had the ideal platform to drive their business forward.
At The Negotiator Guru, we are committed to empowering organizations in the manufacturing industry with favorable negotiation outcomes. This success story exemplifies our ability to secure substantial cost savings while providing clients with tailored solutions that align with their strategic objectives. Contact us today to leverage our expertise and drive optimal Salesforce contract renewals for your organization.
See More Case Studies
From Phoenix to Tokyo, we turn impossible vendor demands into client victories.

IT Software Case Study
Client Name/Size/Sector:
- Company Name Confidential
- $15+ Billion Annual Revenue
- 5K+ Employees
- Financial Services
Supplier:
- Salesforce
Engagement Type:
- Client engaged “The Negotiator Guru” (firm) to deliver IT Strategic Sourcing Advisory Services to a specific business unit.

Problem:
- While the client had a centralized procurement department (good thing), there was very little support from the IT department. In other words, the IT department operated independently and did not trust the client’s procurement department.
- The client did not have a centralized spend visibility tool
- Note: The client had SAP as their primary ERP system but was not able to accurately identify spend across regions as a result of poor reporting from the tool.
- The client’s IT spend is broken between global and regional budgets depending on the application.
Activities:
- Identified current state contracts across the globe
- Identified both influencing and decision-making stakeholders within IT and the Business Units that utilized similar software packages.
- Coordinated global business units and stakeholder meetings to discuss opportunity, gather feedback, and drive results.
- Utilized proprietary tools, templates, and techniques to assign global roles & responsibilities, action items, and negotiation tactics in the interest of speaking from one voice.
Results:
- Client Savings: $13 Million
- Negotiated the agreement down from $25 Million to $12 Million for a 3-year contract.
- Even though the firm was retained to focus only on a specific business unit, we identified cost savings opportunities that benefited multiple business units across the organization.

Microsoft Case Study: Fortune 50 Company
Microsoft Engagement Overview:
Fortune 50 Company
One of our Fortune 50 clients engaged use to advise on a high-stakes negotiation with Microsoft. The client had a large contract with Microsoft which we were able to both 1) negotiate a large technology uplift while also 2) produce a $5 million in net savings.

Key Activities
We utilized our 4-step IT Software Negotiation Process to successfully engage with the client:
- Identified current state contracts and client-based obligations
- Developed a risk profile of current state contract language against enterprise project plan timelines and dependencies
- Utilized our proprietary decision-matrix framework to drive C-Level decision making
- Advised client on key dependencies to consider throughout the project
- Directly provided hands-on support/representation throughout the entire negotiation and contracting process
The Results
(not comprehensive)
- $5 Million cost savings and $10.7 Million cost avoidance over contract term
- Significant technology uplift providing access to the most advanced digital capabilities
- Uniquely engaged and supported the company’s cybercrime resilience strategy
- Enabled Device Modern Management allowing for additional endpoint security
- Negotiated a client specific license structure enabling the client to be highly flexible of their utilization of the platform
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$53M in IT Savings for a biopharmaceutical company
One of our recent clients was a biopharmaceutical company with $5B+ in annual revenue. The client had a large software contract with one of the industry leading providers. The original agreement was charged on a “case volume” basis which was leading to rapid growth in costs beyond our client's budget.
We helped the client renegotiate the agreement with their software vendor by:
- Changing the cost lever from which the client was billed from “case volume” to “seat-based licenses”
- Setting rates on a “should cost” basis due to The Negotiator Guru’s extensive experience in the IT Sourcing industry
- We decided that 35% was an acceptable margin for a software provider to be charging the client. Previously, the software vendor had been charging a 200% margin.
- Handling the entire renegotiation process
The end result:

